I've Morphed for 40 hours in the past week. That's a full time job just out of delivery driving. Add in the 50 hours of work it took during the day to keep things afloat and moving forward, and that's the work week of an over-achieving investment banker. Maybe even a bit more.
It's been a lot of driving, and all the hours have been a distraction from getting work done that needs to be done. However, it comes with some benefits. I've been getting paid, so I've covered almost two months of rent in the past week's work. I've been listening to some stellar audiobooks (really recommend Chris McDougall's Born to Run. It's epic.) I've made a chart of best parking spaces for every restaurant which I can pretty up and publish for our drivers.
But it's also taught me something: it's time to start hiring. I've driven a few hundred hours this semester, but that should not be my main job. The 5 hour shift can and should be spent on business development, not sustainment. I haven't signed or even pitched a new business in over a month. I haven't made a plan to do so either. Our tech has been stagnant and our business potential is capped at what it was a month ago. I can't blame it all on the amount of driving I've done, but I can attribute a large portion of my complacency there.
We've done our final deliveries for 2015 (unless McAlister's Deli hits us with a few more, which would be great.) 2016 is going to be about growth. It's time to put money into recruitment, and effort into sales. It's time to grow the the point I know we can get to- and time to grow fast.
I am no longer going to be driving unless it's an emergency. I am going to need to get creative about hiring, smart about training, and stay cash-efficient, but not penny-pinch.
Effort, time, cash. I've got those three to spare, and in that order.
No comments:
Post a Comment